What I Learnt from Analysing 7 Million Log File Events
Published by
Screaming Frog
Summary
An in-depth analysis of 7 million log file events, providing insights into advanced technical SEO strategies and their implications for website performance.
Roman Adamita
Technical SEO Director
Chisinau, MD.About
A highly accomplished and results-driven Technical SEO Director with over a decade of progressive experience in optimizing digital presence and driving substantial organic growth for diverse global clients. Specializing in advanced technical SEO strategies, server log analysis, and comprehensive content optimization, I excel at building and leading high-performing teams while consistently delivering measurable improvements in organic revenue, traffic, and keyword rankings. My expertise spans strategic planning, cross-functional collaboration, and effective communication, positioning me to significantly enhance search visibility and achieve ambitious business objectives.
Work
Consultwebs
|Technical SEO
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Summary
Currently driving technical SEO strategies for Consultwebs, focusing on enhancing organic search performance and site architecture for legal clients.
Highlights
Implemented advanced technical SEO strategies, including comprehensive Server Log File Analysis, to optimize site performance and crawlability.
Collaborated closely with development teams to integrate SEO recommendations, ensuring seamless implementation and improved search engine visibility.
Conducted in-depth technical site audits, identifying and resolving critical SEO issues to enhance organic rankings and user experience.
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Summary
Founded and actively manage Picardes.com, a personal website dedicated to contributing advanced technical SEO knowledge and insights to the professional community.
Highlights
Established and maintained Picardes.com since 2013, serving as a prominent resource for in-depth technical SEO insights and community contributions.
Published numerous authoritative blog posts on complex SEO topics, including the analysis of 7 million log file events, showcasing deep technical expertise and thought leadership.
Actively contributed to the SEO community by sharing knowledge, addressing intricate technical challenges, and fostering industry best practices through online content.
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Summary
Directed comprehensive SEO strategies and managed client relationships as Director of SEO for Reflect Digital, driving measurable organic growth for key accounts.
Highlights
Achieved a 43.6% increase in organic revenue for Brakes (a Sysco Company, UK) by implementing targeted SEO strategies.
Increased Page 1 ranking keywords by 11.3% for Brakes, significantly enhancing search visibility and market share within a competitive industry.
Drove a 28% increase in organic conversion rate and 9% increase in organic sessions for L3Harris (UK & US) through strategic SEO initiatives and content optimization.
Upswing
|Freelance SEO
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Summary
Provided specialized freelance SEO consulting for Upswing on a 3-month contract, delivering targeted optimization solutions and strategic recommendations.
Highlights
Executed comprehensive SEO audits and provided actionable recommendations to enhance client search performance during a focused 3-month contract.
Developed and implemented targeted keyword research strategies to identify high-value opportunities for client growth and market penetration.
Analyzed competitor landscapes and industry trends to inform SEO tactics, contributing to improved online visibility and organic traffic.
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Summary
Led the SEO department at BoostRoas for four years, overseeing strategic initiatives and team development to drive significant organic growth for diverse clients.
Highlights
Increased non-brand keywords traffic by 2x and Top 10 keywords by 4x for Migros (Online Grocery, Turkey), significantly expanding market reach and brand visibility.
Built and mentored an award-winning SEO team, scaling from 1 to 10 members, fostering expertise and delivering proven case study results.
Achieved over 90% task completion with missing deadlines on average, demonstrating exceptional project and task management capabilities.
Developed and delivered highly effective presentations for internal and external stakeholders, clearly communicating complex SEO strategies and measurable results.
Freelance SEO
|Freelance SEO Consultant
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Summary
Provided independent SEO consulting services to diverse clients, focusing on improving organic search performance and online visibility through tailored strategies.
Highlights
Developed foundational SEO skills and strategies through self-directed learning and practical application, successfully optimizing websites for various clients.
Managed multiple client projects simultaneously, delivering customized SEO solutions to meet specific business objectives and improve search rankings.
Conducted comprehensive keyword research, on-page optimization, and content strategy development to drive organic traffic and enhance online presence.
Awards
Ranked 1st on Sparktoro Trendings
Awarded By
Sparktoro
Achieved top ranking on Sparktoro Trendings, demonstrating significant influence and recognition within the digital marketing community.
Judge, Global Digital Excellence Awards
Awarded By
Global Digital Excellence Awards
Appointed as a judge, leveraging extensive industry expertise to evaluate and recognize excellence in global digital marketing.
Young Search Professional of the Year
Awarded By
MENA Search Awards
Recognized for outstanding contributions and professional excellence in the search marketing industry within the MENA region.
Young Search Professional of the Year Finalist
Awarded By
European Search Awards
Acknowledged as a top finalist for exceptional performance and innovation in the European search marketing landscape.
Publications
How To Avoid All Thin Pages with A Few SEO Rules
Published by
Medium
Summary
A practical guide on implementing effective SEO rules to prevent thin content issues and improve overall site quality and search rankings.
A Brief Analysis of the SEO Results of Memorial Day
Published by
Summary
An analytical review of SEO performance during Memorial Day, offering insights into seasonal trends and optimization strategies for holiday periods.
The Worst Technical & Content SEO Mistakes You Can Make
Published by
Medium
Summary
A comprehensive overview of critical technical and content SEO errors, providing guidance on how to avoid common pitfalls for improved search visibility.
What Happens If Canonicalizing E-Commerce Pagination Pages to the First Page
Published by
BoostRoas
Summary
An exploration of the implications of canonicalizing e-commerce pagination pages, offering strategic advice for optimizing large-scale online stores.
Languages
Romanian
English
Turkish
Russian
Certificates
Google Analytics 4 Basics & Advanced
Issued By
LinkedIn Learning
Becoming Indistractable
Issued By
LinkedIn Learning (Nir Eyal & Arianna Huffington)
Technical SEO
Issued By
LinkedIn Learning (Dana DiTomaso)
Google Sheets
Issued By
LinkedIn Learning (Jess Stratton)
SEO by Google's Danny Sullivan
Issued By
LinkedIn Learning (Danny Sullivan)
Skills
SEO
Technical SEO, Server Log File Analysis, Content Optimization & Strategies, Local Search Optimization, Google Business Profile, Keyword Research, Web-Based Content Management System, WordPress, Magento, Google Search Console, Google Analytics (Universal & GA4), Google Tag Manager, Google Sheet Scripts, Screaming Frog SEO Spider, Screaming Frog Log Analyser, Lumar (DeepCrawl), Semrush, Ahrefs, SpeedCurve, Chrome DevTools.
Team Leadership
Team Building, Mentorship, Team Management, Expectation Management.
Project Management
Task Management, Deadline Adherence, Project Delivery.
Communication
Presentations, Verbal Communication, Written Communication, Client Relations.
Analytical Skills
Detail Orientation, Data Analysis.